UX, UI, and design system for the e-commerce platform of the world's leading professional photography lighting company.
Profoto asked me to rethink the UX and UI for their e-commerce experience. The bigger challenge was building a scalable foundation underneath it. I designed and built a complete design system in Figma with four color modes, shared components, and modular patterns that could flex across the platform. Every component was built with variants, states, and responsive behavior baked in, giving the team a library they could trust and ship from without second-guessing.
UX, UI, and design system for the e-commerce platform of the world's leading professional photography lighting company.
Profoto asked me to rethink the UX and UI for their e-commerce experience. The bigger challenge was building a scalable foundation underneath it. I designed and built a complete design system in Figma with four color modes, shared components, and modular patterns that could flex across the platform. Every component was built with variants, states, and responsive behavior baked in, giving the team a library they could trust and ship from without second-guessing.
Profoto asked me to rethink the UX and UI for their e-commerce experience. The bigger challenge was building a scalable foundation underneath it. I designed and built a complete design system in Figma with four color modes, shared components, and modular patterns that could flex across the platform. Every component was built with variants, states, and responsive behavior baked in, giving the team a library they could trust and ship from without second-guessing.